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GND: 1013703057


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Gert Gutjahr


Dr.

Alternative spellings:
Gerd Gutjahr

Biblio: Geschäftsführer u. Gesellschafter des Inst. f. Marktpsychologie (IFM Mannheim), Inhaber der Beratungsgesellschaft brandsboard; Forschungsschwerpunkte: Markenwirkung, -führung; -controlling und -communikation

Profession

  • Psychologe
  • External links

  • Gemeinsame Normdatei (GND) im Katalog der Deutschen Nationalbibliothek
  • Wikipedia (Deutsch)
  • Deutsche Digitale Bibliothek
  • Virtual International Authority File (VIAF)
  • Wikidata
  • International Standard Name Identifier (ISNI)


  • Publishing years

    2
      2019
    2
      2015
    1
      2014
    2
      2013
    4
      2011
    1
      1983

    Series

    1. SpringerLink / Bücher (3)
    2. Springer eBooks / Business and Economics (1)
    3. Taschenbücher für die Wirtschaft (1)