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Andreas Kaplan
Prof. Dr.
Alternative spellings: Andreas M. Kaplan A. Kaplan
B:1977München Biblio: Seit 2021 Rektor und Dekan der ESCP Business School in Paris
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Andreas Marcus Kaplan (born October 5, 1977) is Professor of Marketing at the ESCP Business School. He is specialized in the areas of social media, viral marketing, and the digital world in general. (Source: DBPedia)
Q103984
Publishing years
2
2024
4
2022
3
2021
2
2020
6
2019
2
2018
7
2016
1
2015
2
2014
2
2013
4
2012
4
2011
2
2010
4
2009
1
2007
1
2003
Series
SAGE library in business and management (5)
Routledge focus on business and management (2)
Journal of business ethics : JBE (1)
Business horizons (1)
Journal of management analytics (1)
JMM : the international journal on media management (1)
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln (1)
The result list below will be reduced to the selected search terms. The terms are generated from the titles, abstracts and STW thesaurus of publications by the respective author.
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