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Marcus Schögel
Prof. Dr.
B:1967 Biblio: Forschungsschwerpunkte: Strategisches Marketing, Distributionsmanagement (Multichannel Marketing, innovative Vertriebsformen wie z.B. E-Commerce), Kooperationen im Marketing sowie Management von Marketing-Innovationen ; Prof. Univ. St. Gallen; Leiter Kompetenzzentrum Distribution und Kooperation, Universität St. Gallen ; Promotionsort: St. Gallen