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GND: 120168537


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The information on the author is retrieved from: Entity Facts (by DNB = German National Library data service), DBPedia and Wikidata

George S. Day


Prof.
Prof.

Alternative spellings:
George Day

B: 1937
Biblio: Geoffrey T. Boisi Emeritus Professor, The Wharton School, University of Pennsylvana, USA (2022)

Profession

  • Betriebswirt
  • Hochschullehrer
  • Unternehmensberater
  • Affiliations

  • Wharton School
  • University of Toronto
  • Marketing Science Institute
  • External links

  • Gemeinsame Normdatei (GND) im Katalog der Deutschen Nationalbibliothek
  • Bibliothèque nationale de France
  • Wikipedia (English)
  • Deutsche Digitale Bibliothek
  • NACO Authority File
  • Virtual International Authority File (VIAF)
  • Wikidata
  • International Standard Name Identifier (ISNI)


  • George S. Day is an educator and consultant in the fields of marketing, strategy and innovation management. He is the Geoffrey T. Boisi Professor Emeritus at the Wharton School of the University of Pennsylvania. He founded the Mack Institute for Innovation Management at the Wharton School, where he is presently Faculty Emeritus in Residence. He is best known for the concept of market-driven strategy and organization, and the outside-in approach to strategy. With Paul Schoemaker, he introduced the concept of peripheral vision of organizations, which has been broadened to organizational vigilance and preparedness for a turbulent future. His research and consulting interests focus on competitive strategies in global markets, innovation and organic growth, marketing management, strategic-making processes and methods, foresight capabilities, and organizational change. (Source: DBPedia)

    Publishing years

    1
      2023
    2
      2022
    1
      2021
    4
      2020
    3
      2019
    2
      2016
    2
      2014
    4
      2013
    3
      2011
    1
      2010
    7
      2009
    1
      2008
    2
      2007
    1
      2006
    1
      2005
    1
      2004
    1
      2003
    2
      2002
    2
      2001
    3
      2000
    3
      1999
    4
      1998
    1
      1997
    2
      1995
    1
      1993
    5
      1990
    1
      1989
    2
      1988
    1
      1987
    4
      1986
    1
      1984
    2
      1983
    2
      1980
    1
      1976
    1
      1974
    1
      1970

    Series

    1. Report / Marketing Science Institute (4)
    2. Wiley series in marketing (2)
    3. Management on the cutting edge (1)
    4. Legends in marketing (1)
    5. Strategic management policy and planning : a multivolume treatise (1)
    6. Strategic management policy and planning (1)
    7. West series on strategic market management (1)
    8. Working paper / Marketing Science Institute, Research Program (1)