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Witell, Lars Herrmann, Andreas Huber, Frank Kristensson, Per Shams, Poja McColl-Kennedy, Janet R. Edvardsson, Bo Johnson, Michael D. Caruelle, Delphine Sirianni, Nancy J. Wästlund, Erik Bolton, Ruth N. Ghanbarpour, Tohid Snyder, Hannah All co-authors customer conjoint konsumentenverhalten beziehungsmarketing kundenzufriedenheit analysis applications dienstleistungsqualität innovation marktforschung dienstleistungssektor experiment dienstleistung services methods
Composed consumer behaviour relationship marketing customer satisfaction conjoint analysis conjoint analyse service quality market research service industry service innovation service management customer experience measurement methods methods applications corporate social responsibility customer service customer integration value creation betriebliche wertschöpfung services marketing conjoint measurement normative models social web innovation management retail trade research practice new product development bundling strategy corporate social brand management manufacturing industries analysis instrument instrument market practice non non geometric geometric plackett plackett burman burman designs designs conjoint
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The information on the author is retrieved from: Entity Facts (by DNB = German National Library data service), DBPedia and Wikidata
Anders Gustafsson Prof. Dr. Alternative spellings: A. Gustafsson B: 1964 Biblio: Alliance Manchester Business School, Manchester, UK ; Prof. of Business Administration
Profession Betriebswirt Hochschullehrer
Affiliations Alliance Manchester Business School Centrum för Tjänsteforskning (Karlstad) Handelshøyskolen BI
Q112402309
Publishing years Series IFN working paper (2) Journal of service management (1) SpringerLink / Bücher (1) Managing Service Quality (1) University of Michigan Business School management series (1) The University of Michigan Business School management series (1) 
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