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GND: 1293502324


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retail brandprivate labelstore brandbrand managementretail tradeconsumer behavioursystematic reviewretailer brandeconomy premiumpremium systematicreview factorsfactors influencinginfluencing retailersretailers productproduct brandbrand strategiesstrategies exploringexploring holisticholistic naturenature multimulti levellevel retailbrand scopingscoping reviewreview retailbrand systematicreview termsterms definitionsdefinitionsprivate brandplatform brandretail corporate brandbrand architecturecontent analysissemantic analysisbrand image
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Years of publications: 2023 - 2024

The information on the author is retrieved from: Entity Facts (by DNB = German National Library data service), DBPedia and Wikidata

Shaoyuan Chen


Alternative spellings:
S. Chen
Chen Shaoyuan
Chen Shaoyuan

Affiliations

  • James Cook University. Business School (Campus Singapore)
  • External links

  • Gemeinsame Normdatei (GND) im Katalog der Deutschen Nationalbibliothek
  • NACO Authority File
  • Virtual International Authority File (VIAF)
  • International Standard Name Identifier (ISNI)


  • Publishing years

    2
      2024
    1
      2023

    Series