12 records from EconBiz based on author Name

1. Eyes on the account size : interactions between attention and budget in consumer choice

Amasino, Dianna R.; Dolgin, Jack; Huettel, Scott A.;
2023
Type: Aufsatz in Zeitschrift; Article in journal;
Availability: Link

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2. The hidden cost of humanization : individuating information reduces prosocial behavior toward in-group members

Lee, Victoria K.; Kranton, Rachel E.; Conzo, Pierluigi; Huettel, Scott A.;
2021
Type: Aufsatz in Zeitschrift; Article in journal;
Availability: Link
Citations: 6 (based on OpenCitations) Cited By

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3. Neuromarketing : ethical implications of its use and potential misuse

Stanton, Steven J.; Sinnott-Armstrong, Walter; Huettel, Scott A.;
2017
Type: Aufsatz in Zeitschrift; Article in journal;
Availability: Link
Citations: 88 (based on OpenCitations) Cited By

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4. Towards a Brain-to-Society Systems Model of Individual Choice

abstract

Canonical models of rational choice fail to account for many forms of motivated adaptive behaviors, specifically in domains such as food selections. To describe behavior in such emotion- and reward-laden scenarios, researchers have proposed dual-process models that posit competition between a slower, analytic faculty and a fast, impulsive, emotional faculty. In this paper, we examine the assumptions and limitations of these approaches to modeling motivated choice. We argue that models of this form, though intuitively attractive, are biologically implausible. We describe an approach to motivated choice based on sequential sampling process models that can form a solid theoretical bridge between what is known about brain function and environmental influences upon choice. We further suggest that the complex and dynamic relationships between biology, behavior, and environment affecting choice at the individual level must inform aggregate models of consumer choice. Models using agent-based complex systems may further provide a principled way to relate individual and aggregate consumer choices to the aggregate choices made by businesses and social institutions. We coin the term “brain-to-society systems” choice model for this broad integrative approach

Dubé, Laurette; Bechara, Antoine; Böckenholt, Ulf; Ansari, Asim; Dagher, Alain; Daniel, Mark; DeSarbo, Wayne; Fellows, Lesley; Hammond, Ross A.; Huang, Terry; Huettel, Scott A.; Kestens, Yan; Knäuper, Bärbel; Kooreman, Peter; Moore, Spencer; Smidts, Ale;
2016
Availability: Link

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5. Effects of induced moods on economic choices

Stanton, Steven J.; Reeck, Crystal; Huettel, Scott A.; LaBar, Kevin S.;
2014
Availability: Link

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6. An overall probability of winning heuristic for complex risky decisions : choice and eye fixation evidence

Venkatraman, Vinod; Payne, John W.; Huettel, Scott A.;
2014
Type: Aufsatz in Zeitschrift; Article in journal;

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7. New scanner data for brand marketers : how neuroscience can help better understand differences in brand preferences

Venkatraman, Vinod; Clithero, John A.; Fitzsimons, Gavan J.; Huettel, Scott A.;
2012
Type: Aufsatz in Zeitschrift; Article in journal;

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8. Commentaries and rejoinder to "trade-off aversion as an explanation for the attraction effect : a functional magnetic resonance imaging study"

Huettel, Scott A.; Payne, John W.; Yoon, Carolyn; Gonzalez, Richard J.; Bettman, James R.; Hedgcock, William; Rao, Akshay R.;
2009
Type: Aufsatz in Zeitschrift; Article in journal;

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9. Consumer neuroscience : applications, challenges, and possible solutions

Plassmann, Hilke; Venkatraman, Vinod; Huettel, Scott A.; Yoon, Carolyn;
2015
Type: Aufsatz in Zeitschrift; Article in journal;

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10. An overall probability of winning heuristic for complex risky decisions: Choice and eye fixation evidence

Venkatraman, Vinod; Payne, John W.; Huettel, Scott A.;
2014
Availability: Link

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