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All co-authors business einführung lieferantenmanagement geschäftsbeziehungen technischer praxisorientierte commitment konzeptualisierung operationalisierung kundenbezogene kommunikationsprozesse informationsökonomische analyse leistungen marketings investitionsgütermarketing kommunikation marketing key account relationship german anglo saxon approaches
Composed business business business marketing business to business marketing supplier relationship management einführung business technischer vertrieb vertrieb praxisorientierte praxisorientierte einführung commitment geschäftsbeziehungen geschäftsbeziehungen konzeptualisierung konzeptualisierung operationalisierung kundenbezogene kommunikationsprozesse informationsökonomische analyse business marketings key account management key account german anglo anglo saxon saxon approaches approaches services services services services marketing marketing taking taking stock stock looking looking ahead operationalisierung business kommunikationsprozesse vorkaufphase
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The information on the author is retrieved from: Entity Facts (by DNB = German National Library data service), DBPedia and Wikidata
Samy Saab Dr. B: 1978 Biblio: Tätig als wissenschaftlicher Mitarbeiter von Prof. Dr. Michael Kleinaltenkamp am Marketing-Department der Freien Universität Berlin
Profession Economist Wissenschaftlicher Mitarbeiter Geschäftsführer
Affiliations Freie Universität Berlin DB Schenker Rail Deutschland Aktiengesellschaft
Q130762331
Publishing years Series Berliner Reihe zum Marketing : Arbeitspapier (2) Berliner Reihe zum Marketing : Arbeitspapiere (2) Springer eBook Collection (1) VDI-[Buch] (1) SpringerLink / Bücher (1) Gabler Edition Wissenschaft / Business-to-Business-Marketing (1) Berliner Reihe zum Marketing (1) 
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