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V. Srinivasan
Prof. Dr.
Alternative spellings: V. Seenu Srinivasan Seenu Srinivasan
V. 'Seenu' Srinivasan (1944) is an American scholar in the field of marketing science. He is the Adams Distinguished Professor of Management, Emeritus at the Stanford Graduate School of Business, Stanford University. Srinivasan is known for his research on market research and conjoint analysis. Srinivasan received his bachelor's degree in Mechanical Engineering from the Indian Institute of Technology, Madras. He worked for two years as a production-planning engineer at Larsen & Toubro, Mumbai prior to joining Carnegie-Mellon University where he received his MS and PhD in industrial administration. (Source: DBPedia)
Q16977093
Publishing years
2
2017
1
2015
3
2011
1
2009
2
2007
1
2006
1
1998
1
1993
1
1990
2
1988
1
1987
2
1986
Series
Research paper series / Stanford Graduate School of Business (5)
Legends in marketing (1)
Research paper series / Graduate School of Business, Stanford University (1)