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Christof Backhaus
Prof. Dr.
B:1976Mönchengladbach Biblio: Geschäftsführender Gesellschafter, Acurelis Consulting GmbH, Braunschweig ; 2008 Promotion an der Westfälischen Wilhelms‐Universität Münster. Zwischen 2011 und 2013 als akademischer Rat an der TU Braunschweig. Hieran anschließend führte ihn sein Erstruf als Professor of Marketing an die Newcastle University Business School in Großbritannien. 2016 wechselte er an die Aston Business School nach Birmingham (GB) und 2020 an die Business School der Edinburgh Napier University in Schottland (GB), wo er als Department Head Marketing und Head of Research tätig war. Seit Herbst 2023 Professur für Marketing an der Carl-Friedrich-Gauß-Fakultät und Institutsleiter des Instituts für Marketing an der Technischen Universität Braunschweig Place of Activity: Braunschweig
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