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Micael Dahlén (born 18 June 1973) is a Swedish author, public speaker and Professor of marketing and consumer behavior at the Stockholm School of Economics, Sweden. His award-winning research within marketing, creativity and consumer behavior has been published in four books and numerous journal articles. Dahlén's books have reached a global audience, rights being sold to countries such as the U.S, U.K, Germany, South Korea, Russia and Brazil. In 2013 Dahlén stated in an interview that he was writing a novel. (Source: DBPedia)
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