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Hruschka, Harald Drechsler, Wenzel Kim, Ju-Young Reiner, Jochen Taudes, Alfred Mild, Andreas Spann, Martin Leeflang, Peter Wagner, Udo Faure, Corinne Wamsler, Julia Nies, Salome Reiner, Gerald Reutterer, Thomas Ozimec, Ana-Marija Reutterer, Thomas Müller-Hagedorn, Lothar Verhoef, Peter C. Skiera, Bernd Brünner, Tobias Klapper, Daniel Kostyra, Daniel Algesheimer, René Reuterer, Thomas Cornelius, Britta Elisabeth Baker, William Cornelius, Britta Grinstein, Amir Lint, Leendert Johan Onno Pennings, Enrico Wöckl, Jürgen Zou, Xin-Yu Baker, William Kaufmann, Katharina Ozimec, Ana-Marija Reimann, Olivier Drechsler, Salome Tipaldi, Petra Ilic, Alexander Vuckovac, Denis Hruschka, Harald All co-authors konsumentenverhalten preismanagement customers decisions product influence new purchase prices firm innovation online customer performance pay openness users
Composed terms consumer behaviour pricing strategy marketing management sales promotion retail trade online handel online retailing market research pay want price charts price expectations marketing department innovation management purchase decisions product attributes expectations purchase private label retailer coupons revenue management neuronale netze neural networks market segmentation innovation performance electronic commerce management informationssystem management information system monte carlo simulation online customer customer reviews
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The information on the author is retrieved from: Entity Facts (by DNB = German National Library data service), DBPedia and Wikidata
Martin Natter Prof. Dr. Alternative spellings: M. Natter B: 1966 Biblio: Promotionsort: Wien ; tätig an der J.W. Goethe-Univ. Frankfurt am Main; Abt. für Industrielle Informationsverarbeitung, Wirtschaftsuniv. Wien; wiss. Mitarb. am Inst. für Höhere Studien und Wissenschaftliche Forschung, Wien; Fachgebiet: Marketing
Profession Economist
Affiliations Universität Zürich. Institut für Betriebswirtschaftslehre
Q1904639
Publishing years Series Forschungsbericht / Institut für Höhere Studien und Wissenschaftliche Forschung, Wien (2) Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft (2) Kohlhammer Edition Marketing (1)