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multinationales unternehmeninternational businessstrategisches managementbusiness imagesimages multinationalmultinational firmfirm internationalbusiness adaptingadapting chinachina challengechallenge lessonslessons experiencedexperienced multinationalsmultinationals internationalbusiness smallsmall successfulsuccessful japanjapan studystudy britishbritish firmsfirms worldworld competitivecompetitive marketmarketcorporations europeancase studiescorporations united statesinvestments britishinvestments americaneconomic conditionsklein und mittelbetriebausländisches unternehmen
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