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GND: 170618226


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The information on the author is retrieved from: Entity Facts (by DNB = German National Library data service), DBPedia and Wikidata

Jan-Benedict E. M. Steenkamp


C. Knox Massey Distinguished Prof. of Marketing and Marketing Area Chair
Ph.D.

Alternative spellings:
J.-B. E. M. Steenkamp
J. E. B. M. Steenkamp
Jan-Benedict Steenkamp
J. B. E. M. Steenkamp

Biblio: Tätig an der Univ. of North Carolina, Chapel Hill, NC; Tätig am Dep. of Marketing and Marketing Research, Agricultural Univ. Wageningen; Tätig an der Catholic Univ. of Leuven, Belgium; Tätig an der Univ. Tilburg

Profession

  • Economist
  • Affiliations

  • University of North Carolina at Chapel Hill
  • Katholieke Universiteit Leuven
  • External links

  • Gemeinsame Normdatei (GND) im Katalog der Deutschen Nationalbibliothek
  • Wikipedia (English)
  • NACO Authority File
  • Virtual International Authority File (VIAF)
  • Wikidata
  • International Standard Name Identifier (ISNI)

  • Google Scholar logo Google Scholar

    Joannes Evangelista Benedictus Maria "Jan-Benedict" Steenkamp (born June 12, 1959) is a marketing professor and author. He is the Knox Massey Distinguished Professor of Marketing at Kenan-Flagler Business School, University of North Carolina at Chapel Hill. He is also the co-founder and executive director of AiMark, a global center studying key marketing strategy issues. Steenkamp is the author of Time to Lead, Retail Disruptors, Global Brand Strategy, Brand Breakout and Private Label Strategy. He is one of the most cited scholars in business and marketing. (Source: DBPedia)

    Publishing years

    2
      2023
    2
      2022
    1
      2021
    3
      2020
    5
      2019
    3
      2018
    1
      2017
    1
      2016
    2
      2015
    2
      2014
    6
      2013
    2
      2012
    1
      2011
    4
      2010
    6
      2009
    4
      2008
    7
      2007
    1
      2006
    3
      2005
    1
      2004
    1
      2003
    3
      2002
    1
      2001
    2
      1999
    2
      1998
    1
      1997
    1
      1996
    1
      1994
    1
      1993
    1
      1992
    1
      1991
    1
      1990
    1
      1988

    Series

    1. ERIM report series research in management (5)
    2. Research report / Katholieke Universiteit Leuven, Faculty of Economics and Applied Economics, Department of Applied Economics (3)
    3. MO (2)
    4. The Davidson Institute working paper series (2)
    5. Tuck School of Business working paper / Tuck School of Business at Dartmouth (1)
    6. Research report / Graduate School Research Institute Systems, Organisations and Management (1)