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Johnson, Gerry Greeven, Mark J. Bink, Audrey J. M. Roos, Johan Villalonga, Belén Johansson, Johny K. Kudina, Alina Montgomery, David B. McKern, Bruce Rugman, Alan M. Wei, Wei Hult, G. Tomas M. Devinney, Timothy Michael Xin, Katherine R. Tallman, Stephen B. Coundouriotis, George A. Montgomery, David B. Collinson, Simon Buckley, Peter J. Dunning, John H. Leung, Anthony Johansson, Johny K. Aguilera, Ruth V. Andal-Ancion, Angela Johnson, Gerry Koźmiński, Andrzej K. Montgomery, David Bruce Villalonga, Belen Villalonga, Belen Tallman, Stephen B. Richard, Pierre J. Madsen, Tammy L. Wilkes, John Greeven, Mark J. Prashantham, Shameen Bink, Audrey Senn, Christoph Thoma, Axel Simmons, Kevin Makipere, Kristiina Hensmans, Manuel Kaptein, Muel Devinney, Timonthy M. Monti, Joseph A. Barkema, Harry G. Rui, Huaichuan Bink, Audrey J.M. All co-authors global globalization
Composed terms multinationales unternehmen transnational corporation strategisches management key account management global strategy strategic management internationales marketing international marketing global account account management supplier relationship management total global innovation management multinational companies internationale wettbewerbsfähigkeit foreign investment competitive strategy innovation china strategy world world nations strategy multinational multinational enterprise relationship marketing strategy managing managing global global customers integrated approach global customer customer management globale wettbewerbsstrategie wettbewerbsstrategie weltweit weltweit erfolgreiche erfolgreiche geschäfte emerging economies technology policy performance messung performance measurement wissenschaftliche methode scientific method electronic commerce asiatisch pazifischer raum hidden champions lessons china china innovators
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The information on the author is retrieved from: Entity Facts (by DNB = German National Library data service), DBPedia and Wikidata
George S. Yip Prof. D.B.A. Alternative spellings: George Yip Biblio: Co-Director des Centre on China Innovation, China Europe International Business School, Shanghai
Profession Economist Hochschullehrer
Affiliations Imperial College London. Business School China Europe International Business School Rotterdam School of Economics Capgemini Consulting (Firma) London Business School University of Cambridge
Q5546598
Publishing years Series Report / Marketing Science Institute (3) Research paper series / Stanford Graduate School of Business (2) The MIT Press Ser. (1) Always learning (1) Research paper series / Graduate School of Business, Stanford University (1) Research papers in management studies (1) Springer eBook Collection / Business and Economics (1)