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All co-authors customer konsumentenverhalten beziehungsmarketing impact effects behavior
Composed terms consumer behaviour relationship marketing customer satisfaction distribution channel retail trade customer value brand management
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The information on the author is retrieved from: Entity Facts (by DNB = German National Library data service), DBPedia and Wikidata
Peter C. Verhoef Prof. Alternative spellings: Peter Verhoef P. C. Verhoef Peter Cornelius Verhoef Pieter Cornelis Verhoef B: 1972 Biblio: University of Groningen, Faculty of Economics and Business, Department of Marketing, Groningen, the Netherlands
Profession Economist Hochschullehrer
Affiliations Rijksuniversiteit Groningen. Faculteit Economie en Bedrijfskunde Handelshøyskolen BI Erasmus Universiteit Rotterdam
Q112542227
Publishing years Series ERIM report series research in management (15) Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES (6) Foundations and trends in marketing : FTMKT (3) Elgar research agendas (1) International journal of research in marketing : IJRM ; official journal of the European Marketing Academy (1) Nordrhein Westfälische Akademie der Wissenschafte - Ingenieur- und Wirtschaftswissenschaften Ser. (1) Vorträge / IW / Nordrhein-Westfälische Akademie der Wissenschaften und der Künste (1) Vorträge / Nordrhein-Westfälische Akademie der Wissenschaften und der Künste / IW, Ingenieur- und Wirtschaftswissenschaften (1) Econometric Institute research papers (1) Journal of service research : JSR (1) Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde (1) Tinbergen Institute research series (1)