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100 records from EconBiz based on author Name
1. Guest editorial: 30 years of brand relationship research
Fetscherin, Marc; Veloutsou, Cleopatra;2024
Type: Aufsatz in Zeitschrift; Article in journal;
Availability: Link Link
2. Special issue: 30 Years of brand relationship research
Fetscherin, Marc; Veloutsou, Cleopatra;2024
Type: Aufsatzsammlung; Beiträge
Availability: Link
3. The neural bases of sport fan reactions to teams : evidence from a neuroimaging study
Cayolla, Ricardo; Biscaia, Rui; Baumeister, Roy F.; Fetscherin, Marc; Brito-Costa, Sonia; Duarte, Isabel C.; Castelo-Branco, Miguel;2024
Type: Aufsatz in Zeitschrift; Article in journal;
Availability: Link Link
4. Exploring masstige brands' antecedents and outcomes
Rodrigues, Paula Cristina Lopes; Sousa, Ana; Fetscherin, Marc; Borges, Ana Pinto;2024
Type: Aufsatz in Zeitschrift; Article in journal;
Availability: Link Link
Citations: 4 (based on OpenCitations)
5. Brand hate internationally : a validation study from Slovenia
Fetscherin, Marc; Ruzzier, Maja Konečnik; Ivanov, Sabina; Ruzzier, Mitja;2023
Type: Aufsatz in Zeitschrift; Article in journal;
Availability: Link Link
6. The effects of brand relationships on justice perceptions in service recovery
Gonçalves Filho, Cid; Kiefer, Kip; Fetscherin, Marc; Blandina, Alexander; Rocha, Marcelo Nacif; Monteiro, Plínio Rafael Reis;2023
Type: Aufsatz in Zeitschrift; Article in journal;
Availability: Link Link
7. Brand love and brand addiction and their effects on consumers' negative behaviors
Junaid, Muhammad; Fetscherin, Marc; Hussain, Khalid; Hou, Fujun;2022
Type: Aufsatz in Zeitschrift; Article in journal;
Availability: Link Link
8. Meatless revolution : exploring consumers' perception of meat alternatives
Fetscherin, Marc; Kiefer, K.; Braun-Herr, A. N. Sarah;2024
Type: Aufsatz in Zeitschrift; Article in journal;
Availability: Link Link
9. How a CEO's personality, performance, and leadership predict advertising credibility : conceptualizing and measuring CEO brand image
Andreini, Daniela; Fetscherin, Marc; Zarantonello, Lia;2021
Type: Aufsatz in Zeitschrift; Article in journal;
Availability: Link
10. The five types of brand hate : how they affect consumer behavior
Fetscherin, Marc;2019
Type: Aufsatz in Zeitschrift; Article in journal;
Availability: Link
Citations: 88 (based on OpenCitations)